Individuals may be soon recognized automatically by a camera when they step into a store or restaurant. The controversial camera that has caused uproar among many is called Facedeals. This camera uses photos uploaded to Facebook to recognize individuals as they step in. people that sign up for the service are identified by the camera by comparing their Facebook pictures.
Although Facebook has said that the camera is in development stage and being tested, the system has already been installed in some bars and shops in Nashville. Individuals that agree by the terms of the system can avail of special deals or discounts every time they step into a store, shop or bar that has the camera system installed.
There’s no reason why Facebook will not go ahead with its exciting new camera technology. Recently the popular social networking was in the news for buying out Israeli firm face.com, pioneers of online face recognition technology. Individuals need to have authorized Facedeals apps through their Facebook account to be recognized by the camera. The system maps biometric data of the individuals face and verifies recent photo tags. The system analyzes biometric data and photo tags after which it recognizes the person. Although many Facebook users have criticized Facedeals, a majority have hailed it as the ‘next big thing’ to be used in commercial applications. Bingo! Finally Facebook scores!