Korean giant Samsung is on a roll. According to a report on Sunday, the company has sold over 10 million units of its latest Galaxy S III smartphone since its launch. Samsung which has been involved in a war of supremacy in the tablet and smartphone segment with arch rival Apple has witnessed a huge demand for its new Galaxy S III device.
The new voice activated controls and face recognition technology alongside a powerful processor is the reason why there has been a sudden demand for the latest Galaxy III smartphone. According to market research firm Strategy analytics, for the first quarter of 2012, Samsung shipped 44.5 million smartphones as compared with Apple’s 35.1 million for the same.
According to Yonhap news agency, Samsung Mobile Communications Head, J.K. Shin said “It appears that it (accumulated sales) has exceeded 10 million units”. Excellent marketing and advertising strategies have helped Samsung increase sales of the new Galaxy S III smartphone which is available in more than 140 countries.